What to write on a college essay
Tuesday, August 25, 2020
Process and Project Systems Essay Example | Topics and Well Written Essays - 5000 words
Procedure and Project Systems - Essay Example ome, visiting some bank, air terminal, railroad station, pastry kitchen or a shopping center, a school, school or a college, you will discover the utilization of this significant machine all over the place. Presently, with the headway of science and innovation, super PCs have been created which is the most exceptional kind of PCs till now. Super PCs complete profoundly touchy errands, for example, in aeronautical research centers, or space stations and so on. This is a reenacted venture for the development of Center for Technology in Government (CTG) which has the region around 250,000 square feet. It is really an office that is only intended to put world class super PCs and atomic weapon configuration staff. Since taking a shot at atomic weapons is an exceptionally a touchy undertaking, similarly delicate is the situation with the development of this CTG. This spot is planned to advance the past improvements completed in this field however in a protected and secure condition with polished methodology. Since it is an enormous task that needs to cook for the countryââ¬â¢s current just as the future needs, it is profoundly attractive that its development ought to be done in the wake of contemplating upon different perspectives and their appropriate combination or connection ought to be created. from the perspective of a constructor, by incorporation I imply that there ought to be an exhaustive comprehension of the past needs just as the expectation of the requirements in the occasions to come for example future; as it is an expensive venture, the structure ought to be developed such that it stays functional in future, for instance, if right now we need 10 super PCs, the structure ought to be intended to house 30 PCs, regardless of at present the space for 20 PCs will be for all intents and purposes unused. This sort of arranging is vital in light of the fact that at when 30 PCs will be required, there will be sufficient space to house them. Despite what might be expected on the off chance that it doesn't occur for example no space is left for future needs, at that point unquestionably another CTG will be developed; it will
Saturday, August 22, 2020
Haitian Creole Essay Example For Students
Haitian Creole Essay Christopher Columbus guaranteed Haiti when he arrived there in 1492. Arawak Indianswere the first occupants of this island when Columbus showed up. Afterward, theisland turned into a settlement of England. Haiti remained for all intents and purposes agitated until themid-seventeenth century, when French homesteaders, bringing in African slaves, developedsugar estates in the north. Under French standard from 1697, Haiti (at that point calledSaint-Domingue) got one of the universes most extravagant sugar and espresso makers. Before long, Haiti turned into a place that is known for riches with the huge utilization of servitude as their methodof creation. The rising interest for sugar, espresso, cotton, and tobacco createda more prominent interest for slaves by other slave exchanging nations. Spain, France, theDutch, and English were in rivalry for the modest work expected to work theircolonial ranch framework creating those worthwhile products. The slave exchange wasso beneficial that, by 1672, the Royal African Company contracted by Charles IIof England supplanted different merchants and turned into the most extravagant shipper of humanslaves to the terrain of the Americas. The slaves were so important to the openmarket they were in the end called Black Gold. Manor ownersbegan to be spoken to in the province either by their operators or plantationmanagers, who kept them, educated regarding creation levels, benefits, costs, andthe general activities of the ranch. The pomposity and pride of theseagents, or procurers, was that they were encircled by a huge number of domesticslaves to fulfill each need or need of their own. The more prominent number ofdomestic slaves one may have involves a lot of renown for these peoplein their season of the mid 1700s and no however was given to the indecent waysand acts taken by their race since they however it not an issue. Plantationowners and those of the like kept on being vigorously associated with social aspectsof culture and the French lifestyle. Driving from their authoritativelyconstructed universe of delight in France with riches and glory joined withthe infrequent visits to the manor for business. The life of a plantationowner and those that encompass him is of extravagance and negative abundance. TheHaitians are completely dark, with a culture that is a one of a kind blend ofAfrican and French impacts. Haiti was a French state until 1791 when, firedby the case of the French Revolution, the dark slaves revolted, massacredthe French landown ers and declared the universes first dark republic. As noted,this is the primary unrest of slaves against their proprietors and their successdid not go unnoticed. The treatment of slaves the world over is very vile. As a result of the colonization of Haiti by France, the importation of Africanslaves, and the first occupants, the Arawak Indians, three dialects werespoken on the island. This started a requirement for a typical language between theinhabitants of the island. Indeed, a huge factor in the accomplishment of the HaitianRevolution (1804) was the formation of Haitian Creole through African dialectsand French. The way that most of the occupants talked their languagemade their mastery significantly increasingly predominant. The language was made through theslavery and the requirement for correspondence. The individuals of Haiti were additionally mindful thatCreole was spreading to Jamaica too and their match had been met. Imperceptible and on edge to be seen by their lords, the favored not many of theblack culture and the mass of liberated blacks considered perceivability through theeyes of their lords effectively unsure vision of life. The captives of Haitirose facing their French and mulatto experts in August of 1791. This markedthe start of the finish of one of the best riches delivering slave coloniesthe world had ever known. The early pioneers shaping the center of this movementwere Boukman Dutty, Jeannot Bullet, Jean-Francois, and George Biassou. Later,slaves armed forces were told by General Toussaint who was in the long run sold out byhis officials Jean-Jacques Dessalines and Henri Christophe who restricted hispolicies. The revolt comprised of long days and evenings and the vitality tocontinue to battle and safeguard their motivation. It finished in 1804 and the island ofHaiti turned into a free land without servitude. Haitian Creole jam much ofFrench phonological, morphological, linguistic, a nd lexical characteristics,but a merger of both French basic highlights and West African featurescharacterizes the language. The inflectional arrangement of French is greatlyreduced. Similarly as with the pidgin dialects, which result from the need to communicatewith the managers and the individuals who didn't have a similar language, this was adevelopment in phonetics, which is as yet concentrated today. The extension andstrength of the dialects are a piece of our history and are available in otherlands of subjugation and mistreatment. In spite of the fact that pidgin is utilized for exchange just and forno social correspondence, its utilization brought about another type of correspondence, orlanguage, for the new individuals in the New World. The bioprogram speculation (Goodenhandout) claims that Pidgin/Creole is the innovation ofchildren developing in a multiracial network. These kids discover thelanguage being spoken deficient and without enough structure tofunction as a charact eristic language. This is genuine in light of the fact that the youngsters andwomen slaves expected to speak with others slaves from various Africandialects and they expected to speak with the managers too. Today,Haitian Creole is spoken by 95% of the individuals who live there. It is likewise has thelargest number of speakers of the Caribbean Creoles. Speakers incorporate 700,000 inHaiti; 159,00 in the Dominican Republic; and 200,000 in New York City. French isan official language alongside Haitian Creole, yet numerous individuals in Haiti do notspeak French. It turned into the official language in 1804 toward the finish of therevolution. The Haitian banner was a consequence of expelling the white band from theFrench banner and turning it on its side. The choice for the banner came fromthose who were successful in the upset and its pioneers of opportunity. It isalso significant to realize that a considerable lot of the transients from Haiti are driven not onlyby policy centered iss ues yet additionally by the enormous measure of AIDS and other third worldcountry issues like consumable water, deforestation and soil disintegration. Although,Haiti is as yet copious with trees and vegetation, a lot of theirfarmland is being pulverized and food has become an uncommon ware to those whoare oppressed. They bring about escaping the nation and during the 1980s, itwas revealed than in excess of 500,000 Haitians had moved to the United States,legally and illicitly, to New York, Miami, Chicago, Boston and Philadelphia. Theinformation on Haitian Creole is very rare and the assets of worthwhileinformation with respect to the creation and reason Creole has served in Haiti, andother places, isn't accessible. Numerous assets in regards to the Haitian Revolutionare present and the necessity concentrates more on the effect and improvement ofthe language. The capacity to make correspondence work in a confounded andinappropriate period of disturbance according to the slaves is a si gnificant outcome ofGod and life. The advancement of another dialect out of others is mind-power,strength, imaginativeness and tirelessness. The individuals of Haiti proceed to bemistreated and disregarded by numerous nations of the United Nations. The UnitedStates can apply just such a great amount of help to one nation since we are looking aftermany nations as the lead country on the planet as help. The help thatis required by Haiti is of enormous detail and the accomplishments of progress are not many and farbetween for a significant number of the neighborhood individuals in Haiti. Issues exist here in light of the fact that ofthe age-old convention of disregard and befouling of the individuals of Haiti andtheir precursors who hands made the place where there is riches that profited those beforethem. .u1aa0b2f652b38b74d52954ddebb0e924 , .u1aa0b2f652b38b74d52954ddebb0e924 .postImageUrl , .u1aa0b2f652b38b74d52954ddebb0e924 .focused content region { min-stature: 80px; position: relative; } .u1aa0b2f652b38b74d52954ddebb0e924 , .u1aa0b2f652b38b74d52954ddebb0e924:hover , .u1aa0b2f652b38b74d52954ddebb0e924:visited , .u1aa0b2f652b38b74d52954ddebb0e924:active { border:0!important; } .u1aa0b2f652b38b74d52954ddebb0e924 .clearfix:after { content: ; show: table; clear: both; } .u1aa0b2f652b38b74d52954ddebb0e924 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; darkness: 1; progress: murkiness 250ms; webkit-change: obscurity 250ms; foundation shading: #95A5A6; } .u1aa0b2f652b38b74d52954ddebb0e924:active , .u1aa0b2f652b38b74d52954ddebb0e924:hover { mistiness: 1; change: haziness 250ms; webkit-change: mistiness 250ms; foundation shading: #2C3E50; } .u1aa0b2f652b38b74d52954ddebb0e924 .focused content zone { width: 100%; position: relative; } .u1aa0b2f652b38b74d52954ddebb0e924 .ctaText { fringe base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: intense; edge: 0; cushioning: 0; content embellishment: underline; } .u1aa0b2f652b38b74d52954ddebb0e924 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u1aa0b2f652b38b74d52954ddebb0e924 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; outskirt: none; outskirt sweep: 3px; box-shadow: none; text dimension: 14px; textual style weight: striking; line-tallness: 26px; moz-outskirt span: 3px; content adjust: focus; content enrichment: none; content shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/straightforward arrow.png)no-rehash; position: outright; right: 0; top: 0; } .u1aa0b2f652b38b74d52954ddebb0e924:hover .ctaButton { foundation shading: #34495E!important; } .u1aa 0b2f652b38b74d52954ddebb0e924 .focused content { show: table; tallness: 80px; cushioning left: 18px; top: 0; } .u1aa0b2f652b38b74d52954ddebb0e924-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; pos
Sunday, August 2, 2020
10 reasons you shouldnt attend SIPA COLUMBIA UNIVERSITY - SIPA Admissions Blog
10 reasons you shouldnt attend SIPA COLUMBIA UNIVERSITY - SIPA Admissions Blog Are you on the fence about joining SIPA in the fall? This list should make it easier for you to decide. 1. THE CAMPUS IS A REAL EYESORE Seriously. Dont even bother taking a campus tour. The grass is lush and beautiful for half of the year, then its blanketed in the fluffiest white snow you only thought you could find in your Winter Wonderland dreams. 2. THE CLASSES ARE SMALL Its graduate school. How are you ever going to learn anything if youre in a classroom with just a dozen other students? Better yet, how can you take a nap in the back of the room without getting noticed? Sadly, you cant do that at SIPA. THIS is what your average classroom looks like. 3. THE CLASSES ARE ALSO B O R I N G In addition to being stuck in a classroom with less students, youre also not going to enjoy any of the classes you take next year. For example, the United Nations Studies specialization offers A Day at the United Nations: A View from the Inside. Students spend at least two days accompanying UN staffers to work at headquarters. Then our Seeples and their UN hosts (pictured above) share what the experience was like in a panel presentation at SIPA. Last year, speakers included Claudia Banz (third from right), a senior political affairs officer at United Nations, Department of Peacekeeping Operations and Jo Scheuer (second from left), the Director of Climate Change and Disaster Risk Reduction with the UNDP. What a snooze fest. 4. THERES NEVER ANYTHING TO DO IN THIS PLACE This is what the average hallway looks like at SIPA. Its plastered in flyers for social receptions, student organization meetings, and random events on and off campus. Among the 42 SIPA student groups, they host 12-15 events each week. With so many choices, its no wonder students cant make time to attend the events and are left with nothing to do except explore the Big Apple. 5. AND THEY KEEP YOU TRAPPED ON THE GROUNDS At SIPA, on the grounds can mean anything from taking a class in a Columbia University classroom to being forced onto a plane halfway around the world just to help bring an end to extreme poverty. Thats what Molly Powers, MPA-DP 2012, had to do as part of her Summer Field Placement when she interned with the Millennium Villages Project. Its obvious by the photo she didnt volunteer for the gig. 6. THE PROFESSORS ARE MEH SIPA has more than 70 full-time faculty members and 200 adjunct faculty, professional practitioners and visiting scholars on staff. With so many experts to learn from, youre hard pressed to find anyone whos notable among the bunch. (Remember the saying about quality vs quantity?) David Dinkins is the former mayor of the City of New York; Claudia Dreifus writes Conversation with in the New York TimesâTuesday science section; Paola Valenti consulted with World Banks Human Development Network and Social Protection Group; and Jason Bordoff joined SIPA after serving as the Special Assistant to the President and Senior Director for Energy and Climate Change on the Staff of the National Security Council for four years. Sorry, but thats not an all-star lineup. 7. YOULL NEVER MAKE ANY FRIENDS Last month, these three spent their Spring Break in Peru as part of their second-year capstone project. Theres nothing more awkward than spending time with other Seeples in a foreign country and then asking them to pose with you and pretend like youre all actually having a good timewhile jumping near the ledge of a cliff. Youre bound to fear for your safety, thinking that at any moment one of these two will push you over the edgeliterally. With thoughts like those racing through your mind, can you ever really become friends? (Note: At the request of a student, a previous entry featuring students at the Dead Sea has been removed.) 8. YOU WONT FIND A *STELLAR* JOB AFTER GRADUATE SCHOOL Last year, our graduating Seeples worked in the private, public and nonprofit sectors. But they were working for some less-than desirable organizations. Brookings Institution, Clinton Foundation, Federal Reserve Bank of New York, Kofi Annan Foundation, Ministry of Foreign Affairs, PricewaterhouseCoopers and the United Nations Development Program were just a few of the terrible places our graduates ended up. Clearly, all of your hard work and the SIPA brand dont get you anywhere these days. 9. THERES NOTHING WORSE THAN A SEA OF COLUMBIA BLUE There are shades of blue everywhere you turn on campus. From Admitted Students Day and orientation week to sporting events and graduation. Blue, blue, blue, blue, blue. What kind of school has this much pride for a cool color palette? 10. SORRY, BUT ITS JUST NOT WORTH IT LISTING ANOTHER REASON I warned you there were reasons you shouldnt attend SIPA this fall. But dont take my word for it. Confirm your enrollment today so you can see things for yourself.
Saturday, May 23, 2020
Compulsive Disorder Essay - 853 Words
Obsessive Compulsive Disordernbsp;nbsp;nbsp;nbsp;nbsp; nbsp;nbsp;nbsp;nbsp;nbsp; nbsp;nbsp;nbsp;nbsp;nbsp;Obsessive Compulsive Disorder is a lifelong disorder, which can cause a person to do things repeatedly. This disorder is identified by two general symptoms: obsessions and compulsions. An obsession can be defines as an unwelcome, distressing thought or mental image. (Schwartz, 1996) It is a thought that annoys you so much that it causes distress and anxiety. Compulsions are the behaviors that people with Obsessive Compulsive Disorder perform in an attempt to get rid of the fears and anxieties caused by their obsessions. (Schwartz, 1996) The disorder which usually starts in adolescence or early childhood, is more commonâ⬠¦show more contentâ⬠¦(Schwartz, 1996) The caudate nucleus works with the put amen for coordination of thought and movement during everyday activities. (Schwartz, 1996) However, in a person with Obsessive Compulsive Disorder, the caudate nucleus is not shifting gears correctly and messages from the front part of the brain get stuck ther e. (Schwartz, 1996) The brain gets ââ¬Å"stuck in gearâ⬠and canââ¬â¢t shift to the next thought. (Schwartz, 1996) When the brain gets stuck it might tell you to do something such as washing your hands again or checking the locks again, even though there is no reason to do so. (Schwartz, 1996) nbsp;nbsp;nbsp;nbsp;nbsp;Research has proven that behavioral disorders such as Obsessive Compulsive Disorder may have genetic roots. For example, people with Obsessive Compulsive Disorder may notice symptoms of it in family members. A person with Obsessive Compulsive Disorder has a 25 % chance of having a blood relative who has it. (Rapoport, 1989) There is a 70 % chance identical twins share it and a 50 % chance for fraternal twins. (Rapoport, 1989) Researchers think that multiple genes are involved. Women with Obsessive Compulsive Disorder may have worse symptoms during pregnancy and postpartum because of a hormone that is triggered during pregnancy. (Rapoport, 1989) nbsp;nbsp;nbsp;nbsp;nbsp;Although stress doesnââ¬â¢t cause Obsessive Compulsive Disorder, a stressful event likeShow MoreRelatedObsessive Compulsive Disorder1313 Words à |à 5 Pageshave misspelled a word. You may feel that this is just a personal issue, but in reality, many people all over the world share the same thoughts and feelings. Obsessive-Compulsive Disorder, or more commonly called OCD, as defined by (Obsessive, 2010), is a type of mental illness that causes repeated unwanted thoughts. This common disorder can be found in nearly every region and culture around the world, so even though one dealing with it may feel alone, the person sitting right beside them could easilyRead MoreObsessive Compulsive Disorder798 Words à |à 3 Pagespossible teachers ââ¬â is required in order to check the obsessions, sensory phenomenon and compulsions in the case. In younger children, OCD features might appear subtly during play activities or drawing. It is vital to differentiate be tween obsessive compulsive symptoms and normal childhood behavior, such as the normal practice or actions during playtime, food time or bedtime. In this context, the information about degree of distress, impairment and time consumed performing rituals should provide enoughRead MoreObssessive Compulsive Disorder712 Words à |à 3 Pagesmake sure its in proper order. When it comes to the cause of ocd the simple answer is that researchers have found that ocd affects parts of the brain also experts found out that ocd runs in the family and that genes play a role in development of the disorder. ââ¬Å"Stop being afraid what could go wrong and start being positive about what go rightâ⬠. Ocd equally affects men, women, and children of all races. In the United States, approximately 3.3 million people suffer from ocd in the past 2 years. OcdRead MoreObsessive Compulsive Disorder ( Ocd )1251 Words à |à 6 Pagesfreak about keeping everything clean to an extreme degree. The symptoms of obsessive compulsive disorder are more complex than the generic obsessions about cleanliness or the need to keep everything in perfect order. If those characteristics are not considered OCD, then what are they? There are different definitions for the word obsession. The examples mentioned previously are obsessions of a non disorder type. They bring actual pleasure to the one obsessing. The friend who is obsessed withRead MoreObsessive Compulsive Disorder ( Ocd )2398 Words à |à 10 Pages Obsessive-Compulsive Disorder: Cognitive Behavioral Therapy and Exposure and Response Prevention According to Pozza, Anderson, and Dà ¨ttore (2015), obsessive compulsive disorder(OCD) is a psychological condition representing repetitive behaviors, compulsions, and impulses which can lead to a lower quality of life. Obsessive-compulsive disorder is a disorder that often goes undiagnosed and untreated because of its ranges of severity and lack of awareness on the end of the individual. Some of the symptomsRead MoreObsessive Compulsive Disorder ( Ocd )1779 Words à |à 8 Pages The Treatment of Obsessive Compulsive Disorder Using Cognitive Behavioral Therapy with Exposure and Response Prevention Obsessive Compulsive Disorder (OCD) has been recognized as a pattern of disordered behavior for several centuries, although it was often related to religious ideas and possession by the devil until the early nineteenth century, when doctors began to define the evident behaviors in terms of mental illness (Menzies De Silva, 2003). Even still, a diagnosis of OCD was largely consideredRead MoreA Study On Obsessive Compulsive Disorder866 Words à |à 4 Pagesappointments in Seattle as I could and spent weekends with her where she lived with my mother in Centralia. Though we avoided discussing her condition, I couldnââ¬â¢t stop imagining the potential fatal outcome. Previously diagnosed with Obsessive Compulsive Disorder, they advised my sister to start an aggressive treatment approach as her O.C.D. was possibly a result of a lesion and their growth would aggravate the disorder.The doctors expected lesion growth and possible appearance of more lesions over timeRead MoreEssay on Obsessive Compulsive Disorder (OCD)875 Words à |à 4 PagesObsessive Compulsive Disorder. Obsessive-compulsive disorder is an anxiety disorder that triggers people to have unwanted fixations and to repeat certain activities again and again. Everyone has habits or certain ways of doing something with Obsessive Compulsive Disorder these habits severely interrupt the way they live their lives (Familydoctor.org Editorial Staff). About one in 40 people suffer from some form of Obsessive Compulsive Disorder (ABRAMOWITZ). Obsessive Compulsive Disorder often occursRead MoreAs Good as It Gets: Obsessive Compulsive Disorder1721 Words à |à 7 PagesAs Good As It Gets: Obsessive Compulsive Disorder I chose the film ââ¬Å"As Good As It Getsâ⬠and to focus on the character Melvin. Melvin displays many different behaviors throughout the movie such as anti-Semitic, narcissistic character, mysophobia, and obsessive-compulsive disorder. I will be focusing on the cause and effect of Melvinââ¬â¢s dysfunction to do with his OCD. We will examine the character in the movie and explain the assessment, symptoms, diagnosis, causes, and treatments. ââ¬Å"AsRead MoreLiving With Obsessive Compulsive Disorder (OCD)1190 Words à |à 5 Pagesdifferences between both symptoms and experiences of six different authors who have been personally affected by obsessive-compulsive disorder (OCD).à Since OCD is not very well understood by many members of the public (Escape), I hope that the experiences of the authors that I researched will be able to paint a vivid picture of what life with OCD is like. Obsessive-compulsive disorder involves a chemical imbalance in the brain. This chemical imbalance is thought to be the main reason for obsessions
Monday, May 11, 2020
Essay on Dr. Faustus Vs. Dorian Gray - 618 Words
Deals With the Devil nbsp;nbsp;nbsp;nbsp;nbsp;In the books The Picture of Dorian Gray and Dr. Faustus, both protagonists are lured into the world of evil, but by different forces. Dorian Gray and Dr. Faustus both sell their souls to the devil. However, Dorian Gray deals with the devil unknowingly, and Dr. Faustus conjures the devil. After Dorian sells his soul, he becomes an immoral criminal, and even resorts to murder. After Dr. Faustus sells his soul, he lives frivolously and entertains himself through practical jokes. So who is more evil? An innocent young man corrupted by the ideas of another? Or, a man who is bored with the world, and seeking excitement calls upon the devil? Dorian Gray is clearly more evil, because evenâ⬠¦show more contentâ⬠¦Furthermore, Faustus never would have been forced to have his meeting with the devil, if it hadnââ¬â¢t been for that book. The devil doesnââ¬â¢t come because the spell works, but because he knows he has something to gain if he answers the call. Si milarly, Dorian has a little yellow book that Lord Henry gave him. Dorian is so amazed with this book; he has copies made in nine different colors. Although the content of the book remains unknown, it is evident it had a profound effect on Dorian. These books were the first in the series of written documents that would eventually change the two men forever and leave both damned. nbsp;nbsp;nbsp;nbsp;nbsp;Letters play an important role in the novel and the play. Both Dorian and Dr. Faustus write letters that dramatically alter their lives. Dorian writes many letters that contain secrets. He writes letters asking for forgiveness, like his letter to Sibyl. He also writes letters to blackmail people like Alan Campbell. With every letter he writes, Dorian achieves a new level of wickedness. Dr. Faustus writes one letter that changes his life forever. This letter guarantees his soul to Lucifer. Dorianââ¬â¢s writes his letters intentionally to destroy other peopleââ¬â¢s lives or hurt them. Dr. Faustusââ¬â¢ letters destroy his own life. nbsp;nbsp;nbsp;nbsp;nbsp; Both Dr. Faustus and Dorian are damned because they sell their souls for selfish reasons. Dr. Faustus is older and
Wednesday, May 6, 2020
Global Marketing Chapter 1 Notes Free Essays
Chapter 1 Global marketing refers to marketing activities that take place across national borders and outside of the firmââ¬â¢s home country Involvement in global marketing does not mean that a firm must sell its products in every country or region of the world Coordination and integration of marketing strategy with an emphasis on standardization are central tenet of GM Evolution of the concept Domestic marketing ââ¬â International sales are incidental to marketing strategy Multidomestic marketing ââ¬â unique strategy for each country market Global marketing ââ¬â Focus now on standardization and global segments Local marketing ââ¬â Standardization but with a focus on the needs of local customers ââ¬Å"Glocal Marketingâ⬠reflects the need for balance between global marketing, with a focus on standardization, and local marketing, with its focus on adaptation to country differences Globalization Globalization refers to the increased integration of the worldââ¬â¢s economies. Ongoing global technological innovation in marketing has direct effect on the efficiency and effectiveness of all business activities. Globalization reflects a business orientation based on the belief that the world is becoming more homogeneous and that distinctions between national markets are not only fading but, for some products, will eventually disappear. We will write a custom essay sample on Global Marketing Chapter 1 Notes or any similar topic only for you Order Now Forms of globalization: Globalization of markets vs. Globalization of production Drivers of Globalization Market factors ââ¬â convergence of markets, diffusion of telecommunication internet. Growing # of retailers are now showing great flexibility in their strategies for entering new geographic markets * Cost factors ââ¬â avoiding cost inefficiencies and duplication of effort are two of the most powerful globalization drivers. Economies of scale refers to the reduction in per unit cost of production. Economies of scope refers to reduced cost per unit as the firm spreads its total costs over a large number of brands, product lines, or target markets. Environmental factors ââ¬â government barriers have fallen dramatically in the last several years and this has further facilitated the globalization of markets and the activities of marketers within them. Rapid technological evolution is contributing to the process. * Competitive factors ââ¬â to remain competitive, the m arketer may have to be the first to do something or to be able to match or pre-empt competitorââ¬â¢s moves. Without a global network, a marketer may run the risk of seeing carefully researched ideas picked off by global players. Market presence may be necessary to execute global strategies and to prevent others from having undue advantage in unchallenged markets. The anti-globalization movement The globalization trend has drawn its fair share of critics over the years. Anti-globalists have expressed concerns about the impact of the trend on the poor, the environment, and on national sovereignty. Many anti-globalization protests have turned violent in the past Opportunities and challenges in global marketing The growth of global business activities offers increased opportunities. International activities can be crucial to a firmââ¬â¢s survival and growth. By transferring knowledge around the globe, an international firm can build and strengthen its competitive position. What is needed is an awareness of global developments, an understanding of their meaning, and a development of capabilities to adjust to change. Willing or unwilling, firms are becoming participants in global business affairs. How to cite Global Marketing Chapter 1 Notes, Essay examples
Global Marketing Chapter 1 Notes Free Essays
Chapter 1 Global marketing refers to marketing activities that take place across national borders and outside of the firmââ¬â¢s home country Involvement in global marketing does not mean that a firm must sell its products in every country or region of the world Coordination and integration of marketing strategy with an emphasis on standardization are central tenet of GM Evolution of the concept Domestic marketing ââ¬â International sales are incidental to marketing strategy Multidomestic marketing ââ¬â unique strategy for each country market Global marketing ââ¬â Focus now on standardization and global segments Local marketing ââ¬â Standardization but with a focus on the needs of local customers ââ¬Å"Glocal Marketingâ⬠reflects the need for balance between global marketing, with a focus on standardization, and local marketing, with its focus on adaptation to country differences Globalization Globalization refers to the increased integration of the worldââ¬â¢s economies. Ongoing global technological innovation in marketing has direct effect on the efficiency and effectiveness of all business activities. Globalization reflects a business orientation based on the belief that the world is becoming more homogeneous and that distinctions between national markets are not only fading but, for some products, will eventually disappear. We will write a custom essay sample on Global Marketing Chapter 1 Notes or any similar topic only for you Order Now Forms of globalization: Globalization of markets vs. Globalization of production Drivers of Globalization Market factors ââ¬â convergence of markets, diffusion of telecommunication internet. Growing # of retailers are now showing great flexibility in their strategies for entering new geographic markets * Cost factors ââ¬â avoiding cost inefficiencies and duplication of effort are two of the most powerful globalization drivers. Economies of scale refers to the reduction in per unit cost of production. Economies of scope refers to reduced cost per unit as the firm spreads its total costs over a large number of brands, product lines, or target markets. Environmental factors ââ¬â government barriers have fallen dramatically in the last several years and this has further facilitated the globalization of markets and the activities of marketers within them. Rapid technological evolution is contributing to the process. * Competitive factors ââ¬â to remain competitive, the m arketer may have to be the first to do something or to be able to match or pre-empt competitorââ¬â¢s moves. Without a global network, a marketer may run the risk of seeing carefully researched ideas picked off by global players. Market presence may be necessary to execute global strategies and to prevent others from having undue advantage in unchallenged markets. The anti-globalization movement The globalization trend has drawn its fair share of critics over the years. Anti-globalists have expressed concerns about the impact of the trend on the poor, the environment, and on national sovereignty. Many anti-globalization protests have turned violent in the past Opportunities and challenges in global marketing The growth of global business activities offers increased opportunities. International activities can be crucial to a firmââ¬â¢s survival and growth. By transferring knowledge around the globe, an international firm can build and strengthen its competitive position. What is needed is an awareness of global developments, an understanding of their meaning, and a development of capabilities to adjust to change. Willing or unwilling, firms are becoming participants in global business affairs. How to cite Global Marketing Chapter 1 Notes, Essay examples
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